The streetwear giant ‘Size?’ approached us with a singular brief and goal, to capture and document a truly authentic experience of their debut festival. A significant event in the business’ history, their post-event marketing material needed to be truly representative of the unique night’s experience.
Once our approach to the brief was signed off by the client, preparation for the night shoot began. A nimble setup was required by our team, enabling capture of every festival-goer’s experience. Importantly, the equipment was required to be unintrusive, making a documentarian style of shooting possible and achieving our desired candid style.
Delivering a package of candid photography, using a mixture of analog 35mm film with digital black and white alongside a headline overview video, provided the Size? marketing team with a rounded package of imaginative and authentic social media content.
The assets were delivered within two weeks of the event and were received on social media by over one Million of the client’s followers. We hope that the project will provide useful for the marketing of any future events the retailer hosts.